Printer in Dubai - the Digital
Contributed by Nasir Ali
The Digital printing revolution arrives in Dubai
We all know how the computer revolution has changed the way
we work and live and of the subsequent effects it has had on our
lives. Similarly the same computers are radically changing
the norms in the printing industry too and this revolution is called Digital printing.
In the early
fifteenth century, the first printing press was developed by Gutenberg. During those early days it was a very
slow and expensive process to print anything and the demand for a way to quickly print short run material in an
inexpensive way was quite high. Before computers, it was next to impossible to print short run four color
material, since the set up costs, not to mention the set up time that added to the material costs, was very
Contact NGI here for your
digital printing requirements
The marriage of the
old technology i.e. the printing press and the new technology computers, created a new and exciting area of
printing Digital printing technology. This new technology with a
paradigm shift in printing technology makes what was thought inconceivable, possible. This merging of the old and new technologies, has forged together the exact
solution that print customers world over needed, something that the industry cannot do without now.
digital printing better, let us understand analogue printing first.
Conventional traditional printing is analog in nature, where analog is defined as a continuously varying event
such as pressure, or sound, whereas a digital system relies on an on or an off signal, thus making it more
predictable. With traditional offset printing, images are
reproduced by creating a copy technically referred to as a “analogous” image.
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Offset printing or
Lithography uses copies of images on a hard substance (mostly metal plates) to transfer ink to print substrates
(mostly paper). Similarly in screen printing, positive films and
stencil negatives are used to resemble the original image to create prints. Similarly processes like flexography, gravure, etching and similar analog print methods use other forms of image transfer that is
primarily analogous in nature. All of these analogous methods, use
a reproduced image(s) from the primary image.
So how does digital
printing really work? With digital printing each image to be
reproduced is assembled from mathetical formulas and a complex set of numbers. Thus the process of digitizing of images means capturing images using a matrix
of dots commonly known as pixels. The digitized images then forms
the basis for a reproduction by a digitally controlled deposition of ink, toner or even exposure to
electromagnetic energy such as light thus reproducing images.
The numbers and
mathematical formulae also allow the possibility of algorithms to compress the date which has made possible a
method of calibration of images and color management systems which help keep the images looking same no matter
where they are reproduced. Adobe Inc. has also developed a common
language for digital printing called PostScript. To see what
PostScript looks like, try to view a PDF or EPS file in a text editor. Though the coding seems very complex and intricate, to a computer it is just a
yes or no instruction.
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our Digital printing services here...
offers several great advantages including quicker response time and a multi color registration system that
eliminates several of the set up processes, saving a huge amount of time. Another great advantage is the ability
of Digital printing to handle variable data printing, meaning that each printed piece can have unique
information, paving the way for personalized and customized printing that will just not be feasible with the
conventional analog process of offset printing.
Hence the main
advantages of Digital printing are as follows :-
Shorter print runs
Variable data printing
Do contact NGI your digital printing or variable data printing